Ford
Cars
The Ford Motor Company came into being on
June the sixteenth, nineteen zero three. The company was created
by the well-known Henry Ford and numerous business associates
pulling together funds of twenty eight thousand pounds in
order to produce mass market automobiles that could be bought
by the common man.
In order to produce cars for the masses Ford would have to
create a production operation which kept costs down which
they could then pass onto customers. They were able to do
this by the innovation and adopting of the moving assembly
line – a first in manufacturing. This was put into operation
in Michigan (USA) in nineteen thirteen. The moving assembly
line allowed workers to stay in the same place, performing
the same task again and again. The efficient method increased
productivity by a staggering amount, reducing the overall
cost of producing a single car and thus making Ford products
far more affordable. This was the start of the Ford companies
economic explosion, becoming the global force that it is today.
Ford have a very wide range of different models and car types,
here are two profiles on the most popular:
Ford Ka – one of the first of the
new generation of smaller cars dubbed ‘Superminis’
the Ford Ka caused quite a stir when first introduced to the
UK market. Offering a very nice drive, power steering, good
fuel economy and low insurance group (2) they are a firm favourite
for car buyers looking for a modestly priced option.
Ford Focus – another Ford vehicle
which gained plaudits for it’s smooth drive upon launch,
they are very popular in the UK as an executive car. A long
sleek appearance the Focus engines sizes range from one point
four to powerful two litre engines.
Prices range from around eleven thousand, car insurance
group four, to seventeen thousand and car
insurance group fifteen.
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